Investment or Sunk Cost? How To Properly Invest In Your Biz

“When you’re investing in yourself, be sure that you’re making the right investment that will get you the specific return that you’re looking for.”— Melissa HoustonYou know that I love to talk about profit, but you can’t fully understand your profit potential without understanding your expenses. The fact is that sometimes you need to spend money to make money.The money that you spend to build your business is an investment in your future earnings, whether you’re spending it on advertisi...