Opinionated Marketers on: REDUCE AND RECYCLE
The Cambridge Marketing Podcast - A podcast by LightBlueMedia
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This week, Barbour have launched a new campaign with the help of Paddington Bear - aiming to keep existing garments out of landfill and on coat stands. With eBay also launching their 'Better Than New' promotion, our Opinionated Marketers discuss the reasons behind these strategies.