Opinionated Marketers on: SURVIVORS

This week we discuss a BBC article on shops who've survived in London for hundreds of years.  We find out how they've kept going, and what lessons we can learn from these businesses.  Kiran Kapur and Charles Nixon discuss Paxton & Whitfield, Lock & Co, Henry Poole & Co and more - read the article here. https://www.bbc.co.uk/news/uk-england-london-58202817