#018: Getting Different With Mike Michalowicz

We are extremely happy to welcome Mike Michalowicz back for his second appearance on the Clinical Leadership Podcast. Today he joins us to talk about his new book Get Different. He drops some gems on the foundations of marketing, Chiropractic / PT specific marketing ideas, and playing it safe versus moving things along with your leads.   For those unfamiliar, Mike's bio includes multiple entrepreneurial endeavors, and he is the author of Profit First, Clockwork, The Pumpkin Plan, and Fix This Next. Mike is a former small business columnist for The Wall Street Journal and regularly travels the globe as as an entrepreneurial advocate.To learn more about Mike, find his books and get more of his tips, visit www.GetDifferent.com or www.MikeMichalowicz.com.Find Mike on InstagramFind Mike on Twitter Video episodes of The Clinical Leadership Podcast are also uploaded on Youtube.Subscribe today!As always, find out more information about Midwest Rehabilitation courses at http://www.mwri.co