How 3 Ebook Downloads became 280m Podcast Downloads

How can you give your content another chance at success?You can’t predict what might happen when you first publish your content. It could bomb (sometimes that’s just how it goes) or it could launch you to viral fame…or anything in between.Repurposing is a fantastic way to give your less successful content another chance. Sometimes all it takes is a fresh pair of eyes…or ears.In this episode, part of our new "It Started With Content" series, I reveal how Jamie Morton repurposed his dad’s unknown ebook into one of the biggest podcasts in the world, "My Dad Wrote A Porno."Find out about:How three friends repurposed an unknown ebook into a podcast phenomenonWhy your original piece of content might not be its most successful iterationHow creativity and open-mindedness can help your content reach its full potentialImportant Links & Mentions:My Dad Wrote A PornoEpisode 37: My Dad Wrote… Something That I Repurposed The Hell Out Of!My book: Content 10x: More Content, Less Time, Maximum ResultsTo watch the video, or read the blog post, click here.