How to Keep Your Creativity Alive When Everything Tries to Kill It with Lindsay McGuire of Goldcast

The Content Cocktail Hour - A podcast by Jonathan Gandolf

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How can we (the marketers) keep our creativity alive when everything around us tries to kill it? Endless meetings, financial pressures, and time constrains really suck the fun out of work. Luckily, Lindsay McGuire has a tip or two to help. Lindsay is the Associate Director of Content and Campaigns atGoldcast, a digital events platform. She’s new to the company, but not new to the Indy marketing scene. To stay creative, she does her best to automate repetitive tasks and uses monday.com to stay organized.Understand your coworkers as people and learn their preferred method of communication. Respect one another’s time and give yourself space to think freely, without distractions. 1:54 Conversation with Lindsey4:20 Defining creativity8:20 Standardize your process with tools13:00 Automate, automate, automate14:46 Roadblocks to creativity19:15 Protect your time22:50 Avoiding conflict25:55 Making a creative environment31:48 Closing outGet access to the largest collection of B2B marketing and sales resources: Join The JuiceSign up for Modern Day Marketer (the newsletter)Follow LindsayI | LinkedIn | GoldcastFollow The Juice:| Website | Blog | Twitter | LinkedInFollow Brett:| Twitter | LinkedIn