Modern Day Marketers #6: Dedicated to distribution

The conversation on modern-day marketers continues, with Jonathan and Brett discussing content distribution. Modern-day marketers shouldn’t create new content, without ensuring that what they’ve already published is reaching the right audience. The Juice improves the discoverability of content that already exists. 0:00 Intro 1:46 Episodic content 4:20 Content distribution 7:40 Car selling analogy 12:48 Distribution is time intensive 14:40 Don’t hate the player, hate the game 18:10 Paternity leave story 21:10 Advice on distribution 22:50 Outro Join The JuiceSign up for The Blend (weekly newsletter from The Juice)Follow The Juice:| Website | Blog | Twitter | LinkedInFollow Jonathan:| Twitter | LinkedInFollow Brett:| Twitter | LinkedIn