Bringing the You into Your Business

In this episode,  I discuss why it is so important to be yourself in your business and marketing and how that helps you to stand out and attract the right followers, leads and customers.One of the massive benefits of serving clients or students and how it can help you reflect on what’s happening in your own business and ways to improve. (01:20)Why messaging is a foundational piece of how you connect with your audience, convert them into clients and brand yourself. (04:17)A vital piece of branding necessary to make your business work, help it to be scaled and ultimately enjoy it all. (08:20)No one is you and that's your superpower because you are different with unique stories, experiences, thoughts, opinions, and beliefs. (10:31)Different questions to reflect on that help cut through the noise, stand out online, and become a thought leader in your niche. (15:33)Unfiltered thoughts and opinions about the popularity game on Instagram and the mindset to choose when engagement is less than expected. (20:30)