120. The ABC's of Creating Superfans w/ Brittany Hodak

Superfans!You may have some.You may have had some and lost them. You may have fans — who would be superfans — if only you engaged them the right way.Regardless, you always want more superfans.But you have to work for them.In this episode, I interview Brittany Hodak, speaker, writer, and co-founder of the Superfan Company, about what a superfan is and how to build a base of them.Brittany and I chat about- What a superfan is and how you create them- The 5 steps of the SUPER system- How Brittany got offers from four of the five sharks on Shark Tank- The biggest threat to business (it gets no airtime)Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.