163. Restoring the Balance: Human-Centered Communication w/Ethan Beute

The Customer Experience Podcast - A podcast by Ethan at BombBomb - Tuesdays

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A “paradigm shift” is a fundamental change in approach or assumptions. Modern communication is in the midst of one — a change from digital pollution to human-centered communication. I’m Ethan Beute, Chief Evangelist at BombBomb, host of The Customer Experience Podcast, and co-host of the CX Series on the B2B Growth Show. I co-wrote a book about this communication shift with my longtime friend and colleague Steve Pacinelli, CMO at BombBomb, called Human-Centered Communication. (P.S. It is publishing today! Find it here.)  In this episode, I discuss:What the implications of a mass mindset areHow Steve and I wrote our book around the insights of 11 expertsHow to restore the balance of digital and human in communicationWhat human-centered communication means for organizationsWhy you should read our book Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog. Listening on a desktop & can’t see the links? Just search for The Customer Experience Podcast in your favorite podcast player.