198. Sell It Like A Mango for Better B2B Sales w/ Donald Kelly

How does selling mangoes from a Jamaican street cart lead to skyrocketing success in today’s B2B sales environment?   In this episode, I interview Donald Kelly , Founder and Chief Sales Evangelist at The Sales Evangelist and author of Sell It Like A Mango: A New Seller’s Guide to Closing More Deals , about the best practices when it comes to training-up a successful sales organization in today’s marketplace.  Donald and I also talked about:How CX represents the buyer’s whole journeyWhy it’s important to use a cohort approach in salesWhat mindset helps to overcome fear in salesHow to achieve pipeline accuracyHow hosting your own podcast adds value   Check out these resources we mentioned:Donald C. Kelly on LinkedIn Donald C. Kelly on Instagram TheSalesEvangelist.com Sell It Like A Mango Logitech Apple  Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Amazon, or Google Podcasts , and find more episodes on our blog.