222. A Practical Approach to Storytelling w/ Anna Marie Pryor

An effective story can be a creative way to communicate your brand’s identity and company’s purpose. If you think you aren’t a storyteller, it may be time to change that narrative (pun intended).  Hear our conversation with Anna Marie Pryor, Director of Marketing at Alameda Mortgage Corporation. We discuss:  How she defines customer experience Who her ideal customer is and what problems she solves for themHow her agency experience helped with her current role Why adopting a practical approach to storytelling can help brands What are Milestone-Based-Marketing Goals   More information about Anna and today’s topics:LinkedIn Profile: https://www.linkedin.com/in/annampryor  Company Website: https://www.alamedamortgage.com/  Other Relevant Links: Leadership Team  Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Amazon, or Google Podcasts, and find more episodes on our blog.