CSP E11 - Michael Bernstein - Unlocking Growth Through Strategic Partnerships

Send us a text In this compelling episode, Michael Bernstein of the Atlanta Journal Constitution shares his expertise on leveraging strategic partnerships to drive customer success. He reveals how implementing a B2B partnership channel led to remarkable growth, accounting for 25% of AJC's subscription acquisitions within just six months. Through practical examples like the Dancing Goats coffee shop collaboration, Bernstein demonstrates how partnerships can unlock access to previously untapped...