Customer Success Playbook S3 E29 - Marcelo Calbucci - Strategy Focus
The Customer Success Playbook - A podcast by Kevin Metzger and Roman Trebon

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Send us a text Summary: In this engaging episode of the Customer Success Playbook podcast, hosts Kevin Metzger and Roman Trebon continue their deep dive with Marcello Calbucci, exploring how organizations can successfully integrate the PR FAQ framework. Marcello shares strategies for overcoming resistance to change, emphasizes the importance of writing in fostering critical thinking, and explains how the PR FAQ process can help teams kill ineffective ideas early, saving time and resources. If...