EP 1110 Ted Fischer - The Golden Espresso Machine Controversy - The Daily Coffee Pro Podcast by Map It Forward

This is the 4th episode of a five-part series on The Daily Coffee Pro by Map It Forward Podcast, hosted by Map It Forward founder, Lee Safar. Our guest for this series is Ted Fisher, a cultural anthropologist from Vanderbilt University and Author of the book "Making Coffee Better". In this episode of the podcast series, Lee and Ted explore the implications of luxury items like golden espresso machines within the context of the specialty coffee industry. They discuss the seeming disparity between such opulence and the poverty experienced by producers and baristas. The conversation also delves into broader topics such as economic pressures, the importance of genuine relationships in cafes, and the evolving concept of community. 00:00 Introduction: Golden Espresso Machines in Context 00:34 Sponsor Message: Become a Coffee Consultant 01:12 Debate on Golden Espresso Machines 02:54 Invitation to Equipment Manufacturers 03:41 Economic Perspectives on the Coffee Industry 07:33 The Role of Relationships in Coffee 08:17 Changing Dynamics in Coffee Culture 13:50 Community and Weak Ties 15:26 Impact of the Pandemic on Cafes 16:22 Conclusion and Future Insights Connect with Ted on LinkedIn here: https://www.linkedin.com/in/effischer and find Ted's Book "Making Coffee Better" wherever you get your books •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops