EP 1210 Jonas Ferraresso - The Change Needed For Coffee Farming - The Daily Coffee Pro Podcast by Map It Forward

Join the live global event, "Introduction to Regenerative Coffee Farming," an online event in English, Spanish, and Portuguese for coffee producers and the wider coffee industry on October 28, 29, and 30th. Register now at: https://mapitforward.coffee/workshops •••••••••••••••••••••••••••••••• This is the 5th episode of a new five-part series on The Daily Coffee Pro by the Map It Forward Podcast, hosted by Lee Safar. Our guest in this series is returning guest, Brazilian coffee Agronomist, Jonas Ferraresso. Brazil is experiencing an unusual situation in 2024 regarding the production of most agricultural products. In this series, Jonas and Lee explore "The economics of the different ways of growing coffee in Brazil" The five-episode of this series are: 1. Different Approaches For Farming Coffee - https://youtu.be/pRe56jiAodA 2. The Costs of Different Coffee Farming Systems - https://youtu.be/m3g0UkgDlhM 3. The Future Of Brazil's Coffee Crops - https://youtu.be/-nOeurlNlm0 4. Is Coffee Farming Making Money? - https://youtu.be/6q_hrsm56sY 5. The Change Needed For Coffee Farming - https://youtu.be/7tulFSO3up0 In this episode of The Daily Coffee Pro by Map It Forward, host Lee Safar concludes a five-part series with Jonas Ferraresso, a Brazilian agronomist, discussing the complexities and economic challenges of coffee production in Brazil. The episode delves into global regulatory impacts such as the EUDR, the importance of regenerative agriculture, and the sustainability demands faced by coffee producers. The discussion covers potential future scenarios for coffee cultivation amid climate change and economic pressures, emphasizing education over regulation in addressing these issues. Additionally, the episode highlights a groundbreaking online event focusing on regenerative coffee farming aimed at aiding coffee producers worldwide. 00:00 Global Sustainability and Coffee Producers 00:35 Introduction to Regenerative Coffee Farming Workshop 02:03 Economics of Coffee Growing in Brazil 03:07 The Coffee Crisis and Supply Chain Challenges 04:42 Impact of EU Regulations on Coffee Producers 13:43 Future of Coffee Farming Amid Climate Change 21:20 Closing Thoughts and Farewell Connect with Jonas here: https://www.linkedin.com/in/jonas-leme-ferraresso-b5391027/ https://www.instagram.com/jonascoffeeagronomist/ •••••••••••••••••••••••••••••••• The Daily Coffee Pro by Map It Forward Podcast Host: Lee Safar https://www.mapitforward.coffee https://www.instagram.com/mapitforward.coffee https://www.instagram.com/leesafar •••••••••••••••••••••••••••••••• This episode is brought to you by Map It Forward's revised on-demand online workshop "It's Time to Become a Coffee Consultant" available now on our website with additional new bonus material including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshops