Why Spend $16 Million on Super Bowl Ads? with Phil Boone

One Shot - A podcast by Darren Woodson, Tyler Clutts, Ben Gibbs

Phil Boone is the Senior Director of Generosity for the He Gets Us Campaign, a faith-based organization taking a unique route in spreading the story of Jesus. In this episode, we discuss the goal of He Gets Us, why they spent $16 million in Super Bowl ads, and what they say to those who criticize their mission.