FTC’s proposed changes highlight heightened scrutiny of health & wellness tech

The explosive growth of direct-to-consumer health and wellness technologies that increase the amount of health data collected from consumers has triggered further action by [state legislators and] federal regulators. Scott Loughlin, co-lead of the Privacy and Cybersecurity practice, is joined by Hogan Lovells senior associate Alyssa Golay and associate Fleur Oké to discuss the proposed changes to the FTC’s Health Breach Notification Rule (HBNR), recent enforcement actions, regulator guidance, and what these actions mean for health and wellness technologies and their use of consumer data. Scott Loughlin: Contact Alyssa Golay: Contact Fleur Oké: Contact