Engage Customers Strategically Using a CDP

This week Chelsea Dishman and Kevin Haberstick, Enterprise Account Executives from Segment and Twilio, joined Adam and Mark in the Data Basement to chat about CDPs, engaging customers strategically, and cookies. Since Chelsea was originally from the Segment side of the acquisition by Twilio, the group talked about the trials and tribulations of smaller companies being acquired by a significantly larger one. Here are some highlights: Show Notes & Transcript: https://www.netwisedata.com/engage-customers-strategically-using-a-cdp/ Sign up for the Data-Driven Marketer Newsletter Come hang out in the Data Basement on Slack More NetWise: Twitter | Linkedin | Web I Blog+Newsletter | TikTok --- Send in a voice message: https://podcasters.spotify.com/pod/show/datadriven/message