Doug Laney: Infonomics

Discovering Data - A podcast by Loris Marini

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Data is an intangible asset with unique economic properties. What are some of the strategies we can use to monetise it? Follow me as I unpack this with Doug Laney, author of "Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage".Learn more at https://www.discoveringdata.com