Targeting a sustainable future for events

Fiona Pelham has been leading the charge for more sustainable business events for more than 15 years. In this sixth episode of Deep Dive, the CEO of Positive Impact Events talks to AMI Editor James Lancaster about the changes she has seen over that period, how Covid-19 has shifted the narrative on sustainability, her hopes for COP26, and why she thinks carbon targets for the events industry are the best way to focus mind.See omnystudio.com/listener for privacy information.