Digital Marketing Trends for 2020

Welcome to the start of 2020. Daniel and Ciaran are back to explore Daniel's predictions for digital marketing for the year ahead. Under discussion are Social Commerce Posts, Impulse Purchases, Embracing Influencers, Changes to how Google Indexes and serves longer form articles video and Audio. Also under discussion is the ever-increasing importance of Community around digital Content, Conversational design and chatbots as well as the death of programmatic as a blanket term.