Usability and Competitor Reviews, with Jonathan Lovatt-Young

The Digital Marketing Podcast - A podcast by Ciaran Rogers, Daniel Rowles and Louise Crossley - Fridays

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On today's episode of the Digital Marketing Podcast we welcome Jonathan Lovatt-Young, founder of and user experience expert with 30 years of expert in digital design and brand strategy, to talk about how to review your competitors in an actionable way. If you are reviewing your direct competitors and conducting competitor analysis', great. But what are you doing with that information? Is it valuable? What are you taking away from them? To turn your competitor analysis into actionable insights you need to understand the entire customer journey, so you know how to outperform. Join us as for this insightful episode as Jonathan guides us through his strategies. -- Show notes:   Do you have any feedback on the show? We really would love to hear from you. , tell us what you love and what you think could be better. And, if you are really enjoying the show, please