Making A Big Impact In 30 Seconds: The Power Of Video Content with Mandy McEwen

Are you struggling to create content for TikTok? We might have found a solution. On today's episode, host Logann Norris sits down with Mandy McEwen to discuss how millennials and older generations can eliminate stress from video content creation. Mandy is the Founder & CEO of Mod Girl Marketing and Luminetics. She has been marketing successful brands online since 2007. In 2010, she started a marketing agency, Mod Girl Marketing.Creating videos for social media can be overwhelming. But as Mandy explains, it doesn't have to be. With attention spans rapidly declining, a 30-second video is all you need to get ahead. Tune in to learn the secrets behind every great piece of content on social media and what you can do to get the most out of TikTok without necessarily dancing to popular sounds. IN THIS EPISODE, YOU'LL LEARN:Getting started with video content creationHow to outsource your TikTok creation to a Gen ZBusinesses ignoring video will struggle in futureThe future of hiring and outsourcing tasksYouTube Shorts versus TikTokInteresting stat on LinkedIn videosWhy vanity metrics don't determine success on social mediaBlack Friday dos and don'tsLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Mandy's LinkedInModgirlmarketing.comConnect with Mandy on Instagram OUR PARTNERS:7 Levels of Scale WorkbookFind out your Leadership Trust Score at Ready to Lead.Listen to the #1 Digital Marketing Podcast, Perpetual Traffic Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you'd like to share? Connect with us on Apple Podcasts and leave us a review!This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll LovePerpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss Mentioned in this episode:Get Conversion Optimization Superpowers!Put