EP 117: Wreaths, Workshops, and Winter: Unlocking Holiday Success in Flower Farming

The Dirt on Flowers - A podcast by Shannon Allen and Lyndsay Biehl - Fridays

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In this podcast episode, Lyndsay and Shannon share their experiences and insights on running profitable flower farms. They discuss the importance of strategic planning, especially for the Christmas season, and reflect on past challenges and successes. The conversation covers sourcing Christmas greens, creating sales plans, and maximizing profitability through workshops and diverse offerings. They emphasize early preparation, customer engagement, and the relatively low skill level required to start a Christmas greens business. Their goal is to inspire and provide actionable strategies for listeners at any stage of their farming journey.If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now. Did you love today's episode? Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!Leave us a rating and review on Apple Podcasts!Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!Want to learn more about your hosts? Follow us on Instagram!Lyndsay @wildroot_flowercoShannon @bloomhillfarm