A Cultural Style Guide with Anna Schaum of Straub Collaborative

The E-commerce Content Creation Podcast - A podcast by Creative Force, Daniel Jester

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DEI has been a topic on this podcast before, we’ve recorded 3 episodes on the topic with Jessica Lopez in episode 52, with Karen Williams in Episode 47, and way back in episode 8 with Clair Carter-Ginn. While we were recording the live the episode at the Henry Stewart Photo Studio ops event in New York, we heard again during the Q&A session that this topic is still top of mind for many studio professionals. After our recording session in NY, Marc Katzin of Straub Collaborative and told Daniel about an effort that Straub was undertaking, a cultural style guide and defines DEI for Straub. Marc put Daniel in contact with Anna Schaum and they sat down to discuss this document, and what Straub is doing support DEI efforts across the organization, and how it impacts each employees day to day.