An Approach to Elevating Imagery and Becoming More Agile with Heather Johnson of Rent the Runway

In this episode of the show, Heather Johnson of Rent the Runway breaks down her approach to elevating the creative for Rent the Runway. They wanted to help their customers understand what Rent the Runway can help them achieve, and slowly started to change the creative direction a little at a time, to help the companies assets become more agile, while resonating more with their customers.