[Greatest Hits] Combining eCom & Retail with Jackie Mulligan, Founder of ShopAppy

In this week’s episode of the eCom Ops Podcast, Norbert Strappler is joined by Jackie Mulligan, Founder of the ShopAppy. They discuss the importance of online presence for the retail stores, how the combination of physical and online presence derives more traffic to the store, and how to stand out among the big brands.