TEA 52: Increasing DTC Profitability With Conversion Revenue Optimization w/ Ethan Bence From 4080 Marketing

The Ecommerce Alley - A podcast by Josh Coffy - Mondays

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In this in-depth episode, Ethan Bence from 4080 Marketing takes us through his process of "Conversion Revenue Optimization" – after working with many 8-figure ecommerce businesses. In this interview, he states that 90%+ of these larger businesses are not split testing properly, which is actually great news for the smaller brands. Ethan breaks down the FIRST pages on your website that need to be split-tested & the first 3 things he recommends you do to optimize your store for more revenu...