Why your Online Courses are the perfect beast for Data Driven Marketing with John Ainsworth

The eLearn Podcast - A podcast by Stephen Ladek, Principal eLearning Advocacy, Open LMS - Tuesdays

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№ 45 John Ainsworth, Data Driven MarketingMy guest for today is John Ainsworth, Founder and CEO of Data Driven Marketing. In this conversation, John is going to convince you that, as a course creator, you are most likely underselling yourself.Tell me if your story goes more or less like this: You take the time to make the most amazing, high-quality course you’re capable of. You release it into the wild, and then you get a handful of purchases. You’re probably fine with the outcome, but of cou...