TEM169: Thinking of hiring a PR firm? Listen to this first!
The Entrepreneurial Musician with Andrew Hitz - A podcast by Andrew Hitz
TEM169: Thinking of hiring a PR firm? Listen to this first! Why so many PR firms are a complete waste of money for musicians. What You’ll Learn: Why you should never subscribe someone to an email list without their permission How many PR firms boast about how many people will receive your pitch when those numbers frequently include people who literally have no use for your product and never possibly could While cold emailing LinkedIn contacts is technically allowed it still isn’t a good idea that will get you any real results How doing literally five minutes of research can be the difference between a great pitch email and a terrible one (and how few PR firms even bother to do it!) Links: Permission Marketing by Seth Godin TEM126: Cathy Heller Want to help the show? Here's a couple of ways you can do that! 1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast. 2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you! And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM. Produced by Andrew Hitz Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at: http://www.andrewhitz.com/shownotes