On Branding with Nick Westergaard

For this episode of Extraordinary, I met Nick Westergaard, educator, speaker, consultant and author of Get Scrappy and Brand Now. Nick shares insights from his latest book, we discuss branding both from a strategic point of view, as well as how any company can use Nick's seven brand dynamics to stand out in a crowded, distracted world. Nick is also the host of the famous branding podcast OnBrand with Nick Westergaard, and he shares what you can expect when you host your own podcast.