#37: The Future of Influencer Marketing, AI Virtual Models and Building Influencer Branded Products with Jennifer Powell

On this episode Samantha speaks with Jenifer Powell, founder of Jennifer Powell Inc. a talent management and consultancy agency, dedicated to the sphere of social media influencers and digital marketing. Jennifer has built the careers of top Instagram influencers such as Danielle Bernstein of @weworewhat, Julie Saranana of @sincerelyjules and Chiara Ferragni of The Blonde Salad (@chiaraferragni). The two discuss what it really takes to expand as a social media influencers in the competitive market we see today and where the industry is going next.... think the world of virtual models and influencers owning shares in the businesses they represent.  To learn more about The Fit Fatale visit the site HERE To learn more about Jennifer Powell Inc. visit the site HERE To connect with Samantha click HERE To connect with Jennifer click HERE