Power List agencies: Getting into the ‘humaning’ of travel

Today marks the publication of our annual Power List, a ranking of the biggest travel sellers in the U.S. As was the case last year, our Power List editor Jerry Limone looked at the list for agencies that made big gains or wrote about innovative approaches to selling travel – and this year he zeroed in on OutsideAgents.com and a new agency on the list, Marvelous Mouse Travels. In this episode, OutsideAgents' owner Chad Burt and Marvelous Mouse founder Kari Dillon trade strategies they used to keep their travel agents motivated, positive and productive during the push and pull of the pandemic. We talked about implicit marketing, traveling to sell travel, talking to clients with empathy and that powerful tool: listening. This episode has been edited for length and clarity. Episode sponsor: This episode is sponsored by Windstar Cruises. Related reports: The 2022 Power List Outside Agents on the Power List Marvelous Mouse Travels on the Power List  See omnystudio.com/listener for privacy information.