Inés Ruiz: Tapping into your niche and harnessing your passion

Inés Ruiz is an award-winning entrepreneur, motivational speaker, and founder of several successful businesses, including Conversa Spanish Institute. After earning two master’s degrees in E-learning and Education, she’s currently pursuing a third in Neuromarketing. As a former Cambridge University lecturer, she’s combined her expertise in academia and entrepreneurship to build successful online businesses. She’s been featured on Business Insider, CNBC, and Money Inc. This Week on the Get Paid Podcast   Becoming an entrepreneur as a military spouse Why Spanish teaching certificates sucked… And what Inés decided to do about it! Selling her first-ever course while waiting to be re-stationed How Inés taps into her Spanish-speaking market Building organic traffic to 2.7 million hits per year Building a second business that feeds the other Diary of an entrepreneur and supporting women entrepreneurs Why she wants a healthier relationship with profit Converting customers with Facebook ads Mentioned in this episode:   Diary of an Entrepreneur Connect with Inés: Instagram Facebook     Step up Your Facebook Ads Game   Today’s episode is brought to you by our Free Facebook Ads Masterclass: the 5 ad formula that sells online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don’t blame them. It isn’t easy! That’s why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind.    Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here.   Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid.