Pete Nordstrom on loyalty: 'Being helpful and kind to customers pays off'
The Glossy Podcast - A podcast by Glossy
Pete Nordstrom, a fourth-generation member of the Nordstrom family, currently serves as the retailer's president and chief brand officer. Nordstrom got in his start at the company working in the shoe department and worked his way up from there. According to hIm, the experience he gained from directly working with customers still helps him succeed in his role today. "[Working in the shoe department] is a very high-touch proposition that requires a level of commitment and service," he said on the latest Glossy Podcast. "The humility you learn from that is also helpful." Aside from his executive responsibilities, Nordstrom also hosts The Nordy Pod, a podcast launched in February that gives Nordstrom fans an insider's perspective on all things Nordstrom, retail and fashion. This week, Nordstrom sat down with Glossy editor-in-chief Jill Manoff to discuss how Nordstrom prepared for the holiday season, and how the company takes a unique approach to customer service, innovation and operations.