Building A 'Go-To' Clinic: Creating A ‘Patient Defined Value Outcomes’ Clinic Culture

Summary In this episode of the ‘Go-To’ Physio podcast, Dave O'Sullivan discusses the importance of embracing a patient defined value-based outcomes culture in clinics. He emphasises the need for clinic owners and therapists to understand and prioritise patient expectations and perceived value over internal clinical outcomes. By focusing on how patients define value and ensuring that their expectations are met or exceeded, clinics can foster patient satisfaction, referrals, and overall success which leads to sustainable clinic growth. Dave provides actionable insights for implementing this culture within clinics and encourages reflection on current practices to enhance patient care and clinic management for true sustainable clinic growth and freedom for you as the clinic owner.  Takeaways Embrace a ‘patient defined value-based outcomes’ culture for clinic success. Understand patient expectations to improve satisfaction. Perceived value is crucial for patient retention. Actual value is created when patient expectations are met. Raving fans are generated by exceeding patient expectations. Focus on patient outcomes rather than just clinical metrics. Condition therapists to think in terms of patient value. Implement systems to track and measure patient outcomes. Reflect on current practices to identify areas for improvement. Start building a value-based culture today for long-term benefits. Chapters 00:00 Introduction to Patient Defined Value-Based Outcomes Culture 02:54 Understanding Patient Expectations and Perceived Value 06:05 Delivering and Exceeding Patient Value 08:57 The Importance of Patient Outcomes 11:45 Implementing a Value-Based Culture in Clinics 15:10 Reflection and Next Steps for Clinic Owners