5 Big Ideas for Money Making Lead Magnets
The Goal Digger Girl's Podcast - A podcast by Kimberly Olson - Tuesdays
Categories:
The fastest way to general leads is with lead magnets. You can use lead magnets on Facebook, instagram, Tik Tok or to general emails right to your list! Find out my five fav's!
Show notes:
Grab my LEAD MAGNET CHEAT SHEET.
Partial Transcript: (Download the full transcript HERE)
For this episode of The Goal Digger Girl, we're going to talk about five big ideas, five awesome concepts. You can use lead magnets that are moneymakers. I've tested them all, I've used them all. There's one that I'm actually getting into now, so I shouldn't say I've used them all, but I definitely as a consumer have used them all. And we're going to get into it to say, what can you do to get started right now? Right? And if you don't know what a lead magnet is, I'm gonna encourage you to have an open mind. And also I'm going to say, don't write yourself off and say, Oh well I'm not a marketer or I don't have a big empire or a big email list - you don't need any of that to get started. In fact, the lead magnet is what you put out first to draw people into your email list and get them in your inbox.
Okay. So we're going to get through the five ideas I have, but first I just want to explain why lead magnets and then we can talk about the how. Okay. So by the way, if you're listening to this cause we're dual streaming, please take a screenshot of this. You can post it in your stories and tag me on it. The Goal Digger Girl, G, O, A. L I'll shout you out on Instagram and leave a review. It's the very best way you can help grow the podcast, if you're listening, if you're on YouTube, thank you for watching. And please leave a comment below. So if you're on YouTube, let us know - are you currently doing lead magnets? If you are, how's that going for you? So when it comes to building a business on social media or online for that matter, you need an email list.
You absolutely need an email list, and I will stand by this 'til the end of time. Reason being is that when you are building solely on Facebook, Instagram, wherever you're hanging out, you are building on borrowed land. Because at any given time, the platform could change. The algorithm can change. I mean, my Pinterest went from a hundred thousand views per month down to 25,000 in a matter of like a month because there was a big algorithm change in 2019 so I've been building it back up. But what if that was my sole place for leads and I dropped 20- that would be, Oh gosh, I would lose 75% of my leads? That could crumble a business. Or what if you get in the dreaded Facebook jail or Instagram jail, right? Or let's just say the way that you have been choosing to get leads or monetize your brand changes, it's not available at any given moment.
We don't get asked. There's no warning, it just happens. But an email list is yours. An email list is something you own. And so if something happens at any given moment with social media, you can always go back to your list. Okay? Really, really important that you understand that concept. I also have a video on seven steps for massive building. So click that right there, if you're on YouTube. I will put it in the show notes. I have to write myself a note. Do you guys ever feel like that? You think of something? It's called hashtag mom brain. If you don't write it down, you're going to forget. Okay. So when it comes to getting started with us, I'm going to give you five ideas and then you'll see a link below for the lead magnet cheat sheet that I have.