Tiny Business, Big Money - Interview With Elaine Pofeldt

The Graham Cochrane Show - A podcast by Graham Cochrane - Tuesdays

Categories:

What does it take to create a successful and profitable business that doesn’t require a huge team? And what is the main driver behind reaching the seven figure mark with such a business? If you knew the answer to these questions and had access to the data and the research of how small and no team businesses can grow to seven figures - would that be valuable information for you to have? I’m sure it would. And that’s exactly what I’m going to share with you today. My friend and author colleague Elaine Pofeldt has written a new book about this very subject called: ”Tiny business, big money”. Elaine Pofeldt is an independent journalist specializing in entrepreneurship. Her work has appeared on CNBC and in Fortune, Money, Forbes, and many other publications. Recently I sat down with Elaine and talked about her findings when writing ’Tiny business, big money’ and we also covered a lot of interesting topics for small business owners - or as Elaine likes to call them, micro businesses. What’s inside this episode: The surprising statistics of how long it takes for a micro business to reach the seven figure mark The importance of automation in your business and how that can be the secret sauce of scaling The counter intuitive things you should focus on to grow your micro business, while also protecting your personal time and avoiding burn out.   Make sure to pick up Elaine's new book!Hope you enjoy!- Graham