Your Product Suite: The Secret To Scaling Your Business | 132

What does it take to scale your online business? Many people believe that the end all be all is to sell more of your product to more people. And while that is true to a large degree, most business owners are actually leaving money on the table without even knowing about it. When it comes to scaling your business, we have to understand that our current pool of customers are the ones most likely to buy from us. Meaning that if we offer them something else that's really valuable and a good fit, they'll probably do business with us again. And to make things even more interesting, some of our customers are willing to spend way more with us, than most of our audience. When we put these two factors together, the strategy becomes super clear. We need to offer more products at different price points. We need to have a product suite. And today I'm going to show you how to do exactly that... In this episode you’ll learn: What a product suite is and why you need one The six different types of products you can create to scale your business How to think about the future of your business and create a plan that will put more money in your pocket Hope you enjoy!