How to become a Product Marketing Manager with Mark Mikhail

The GrowthMentor Podcast - A podcast by Foti Panagio

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According to Mark Mikhail, Product Marketing Managers are the ultimate showmen and women when it comes to taking products to the market. Kind of like a magician. PMMs help bend a buyer’s reality as to how they think about tackling problems. So if the job is done correctly, customers walk away thinking about the art of the possible, with the solutions that are brought to the market.