100. Succeeding as the First Marketing Hire w/ Nicole Wojno Smith

This week on the Sales Hacker podcast, we speak with Nicole Wojno Smith, the VP of Marketing at Tackle.io. Nicole is the VP of Marketing at Tackle.io, a company that helps ISVs sell their software through the cloud marketplaces. Prior to Tackle, Nicole was the CMO at UserIQ, where she built the marketing department from scratch. She has 15 years of experience in building brands, implementing inbound marketing programs, and championing team and revenue growth. She also founded and leads the A...