111. Prospecting and Researching in a Brave New World w/Peter Wooster

This week on the Sales Hacker podcast, we speak with Peter Wooster, a 25-year veteran of technology sales and executive management who is now running his own consulting firm, Wooster Advisors. He was an early employee at Salesforce, he joined in 1999 and really helped scale and build that organization. He was Chief Revenue Officer for Marin Software and now he's running his own consulting firm called Wooster Advisors. But he's really got a lot of deep experience building and scaling SAS busi...