178. Why SDRs Should Report to Marketing w/ Amy Frampton

In this episode of the Sales Hacker Podcast, we have Amy Frampton , Head of Marketing at BambooHR and 15- year marketing veteran. Join us for a hilarious conversation about what’s changed in marketing lately, brushing shoulders with Marshawn Lynch, poaching SDRs and AEs from sales, and tips for employer branding. What You’ll Learn - Why trust is integral to chiefs of staff - Who sales development should report to (spoiler: it’s marketing) - The importance of employer brand - Being inte...