185: The Key Is Personalization at Scale

In this episode of the Sales Hacker Podcast, we have Appy Choudhary, Head of Sales Development at Blend, where he has built and leads AE and SDR teams as a sales leader with nearly 15 years of experience. Join us for an authentic conversation about applying sales leadership to building SDR teams — and the role of personalization in generating opportunities. What You’ll Learn Personalization makes a difference in prospect responseVideo mail and messaging is a huge personalization aidThe SDR ro...