The 1-Page Marketing Plan | Part 3

Tip of the Iceberg - A podcast by Nick Copson, Nigel Black & Dom Le Roy

Categories:

Business

In this episode: Part 3 of 3, we explore the key info needed for Phase 3 of the 1-page marketing plan, the 'after' or 'customer' phase. Listen in as we discuss delivering a world-class experience, how to increase customer lifetime value and how to orchestrate and stimulate referrals, summarising the 1-page marketing plan approach.The 1-Page Marketing Plan by Allan Dib