Balancing Originality with Defining Your Marketing Niche

Ever have someone ask you, "What does your music sound like?" and you find yourself stumbling over answers like "Oh it's a little bit of this, mixed with a little bit of this, and we throw in some of this for good measure."? I know I definitely have trouble answering that question myself, mainly because I don't want to box myself into one specific type of music. I want the freedom to create whatever music is coming out of my brain. The problem with not having a clearly defined way of marketing your music is that, without that clear definition, you will always struggle to get your music in front of the people who will actually appreciate it! In this episode we talk through some ideas of how to approach balancing these seemingly disparate roles, and talk about how to start finding that sense of balance for your own music.