What are you designed to be famous for? Episode #203

What's the single most powerful lever for business growth in today's cluttered online landscape? It's becoming known for something specific - what I call being "famous for" your unique contribution. When I started my coaching journey, being a generalist was enough to pay the bills. As the digital space became increasingly crowded, I pivoted from health coaching to business coaching, then to digital products, each time finding temporary success until the market saturated. By 2022, I hit...