How to Attract, Repel, and Sell Using These Marketing Techniques

The Influencer Podcast - A podcast by Julie Solomon - Wednesdays

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Today, I'm going solo to bring you an in-depth discussion on the essentials of building a magnetic online presence through effective sales strategies and cultivating multiple revenue streams.  We will explore how my two flagship programs, Pitch It Perfect and Revenue Growth Lab, complement each other to transform your digital business. Whether you’re a coach, course creator, or content influencer, I'll tackle how to build a brand that resonates, sell authentically without being sleazy, and effectively manage multiple offers to maximize your growth.  If you're looking to refine your approach or expand your understanding, this episode is your essential guide to developing a thriving online business. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 02:25 Building a Brand That Attracts: Strategies and Insights 05:39 Exploring the Revenue Growth Lab: A New Support Container 20:58 Selling Offers: How to Successfully Market Multiple Offers 31:44 Crafting Offers at Varying Price Points 33:23 Overcoming the Fear of Selling 43:29 Understanding Different Types of Buyers QUOTABLES: “Every single program that you have, whether it's one or 15, has to have a distinct and unique transformation that ideally is on the same timeline." — Julie “When you specialize, you're actually increasing your authority while also decreasing competition and saturation in the marketplace." — Julie “When you have someone that is typically investing in something that's a lower ticket, typically, they're a lot more nervous, they're hesitant. They have a ton of questions and it's because most likely they've never invested in themselves yet. And so they don't really trust themselves in the buying and investment process yet." — Julie RESOURCES: [REVENUE GROWTH] If you’ve been in business for a bit and you’re ready to grow your revenue and brand authority anywhere from $10K to $100K+ months using my scale strategies, I’d love to work with you!! Just fill out this form and I’ll have my team reach out to you!  [SOCIAL GROWTH] Ready to grow your social media following and engagement? The Social Media Growth Collective is the fastest and easiest way to get there! Join me for monthly coaching calls and training. [LAND PAID BRAND DEALS] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you’re starting from scratch! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month!  BETTERHELP: This episode is sponsored by BetterHelp. Give online therapy a try at betterhelp.com/Influencer and get on your way to being your best self. KAJABI: Are you ready to turn your skills into predictable revenue? Kajabi is an all-in-one platform for creators and entrepreneurs to create, market and sell digital content. Key features include marketing emails, ready-to-use templates, advanced automation, chat support, code editor, and webinars and events. Get a free 30-day trial here. BIO SITES: Need a link-in-bio that highlights your unique brand? Bio Sites helps you stand out with one-of-a-kind templates and customization options that are rooted in good design. Share your links, monetize your content, engage with your audience, and watch as your follower count grows. The best part? It’s completely free. Click here to create your Bio Site today.