Moment 17 – How we create meaning: Sue Dewhurst & Liam FitzPatrick

What’s our one true purpose as internal communicators? It’s the question we’re all seeking the answer to. This moment takes us back to when Katie first welcomed Sue Dewhurst and Liam FitzPatrick, co-authors of Successful Employee Communications: A Practitioner’s Guide to Tools, Models and Best Practice for Internal Communication, and masterminds behind the Melcrum Black Belt training programme for IC professionals. Internal communications is about creating meaning, say Sue and Liam. In today’s world, with the complexities and pressures of our working lives, communicators are the key to assigning meaning and digging deeper for colleagues. How can we frame things in a meaningful way and help our peers can find their own meaning? Tune in to find out. Listen to the full episode here: https://abcomm.co.uk/podcasts/episode/episode-17-black-belt-thinking/